“Avengers: Endgame” is about to be reissued. Marvel then revealed the ambition of “Avatar” to break the record on the track to become the best hit of all time.
Not surprisingly, Marvel Studios announced Avengers: Endgame will be re-released on June 28 with new additions and revealing surprises in after credit. This is Marvel’s obvious effort to Avengers: Endgame surpasses Avatar’s revenue, thereby becoming the best-selling movie of all time.
Closing the first phase of Marvel (MCU) Cinema Universe, Avengers: Endgame quickly caused box office storms, officially becoming the second highest grossing film history of cinema. The film’s global total has now reached $ 2.749 billion, a huge number far beyond the world blockbuster performance of world cinema and is just behind Avatar’s revenue ($ 2.788 billion).
However, the fact that this competition confirms the great successes as well as the hard-to-replace influence that James Cameron’s one-time blockbuster brings.
Avengers: Endgame re-show the greatness of Avatar after 10 years.
In 2009, Avatar was born during the time when there were many problems about franchising. This is a huge disadvantage when both Avengers: Endgame and Star Wars: The Force Awakens are “backed up” by reputable release brands. These works also have many versions built before.
Director James Cameron has written Avatar scripts since 1995. However, he has been waiting for film technology to develop for over 10 years to turn his idea into a monumental 3D (3D) movie.
Filming with state-of-the-art 3D technology, using sophisticated animation techniques, James Cameron spent $ 237 million to produce the film. According to USA Today, the movie has 2,500 scenes using special effects. Reuters news agency quoted the announcement of 20th Century Fox Film to reveal the cost of promoting the film up to $ 150 million. In total, Avatar spent $ 400 million, becoming one of the most expensive movies in US cinema history.
The past decade has witnessed the trend of developing sequels and re-launching the big screen hit. Movie studios argue that such projects carry less risk than releasing original, independent works.
Avatar has never had any continuation of the start, making its box office dominance more impressive. According to Screenrant, Avatar’s sales figures are not even adjusted for inflation.
Avatar is likened to the great wonder of cinema.
The past decade witnessed economic changes. Put on the table to balance two works Avatar and Avengers: Endgame, the number of sales that James Cameron’s work is achieved by today’s standards will reach more than 3 billion USD. Therefore, the distance between the two films is more difficult to overcome.
In addition, the increase in ticket prices, widespread use of 3D technology in cinemas and the increase in the number of IMAX displays over the past 10 years have also been taken into account. Basically, this means Avengers: Endgame has failed to break Avatar’s record.
Not only that, the message about environment and human love that Avatar brings extremely humanity. Through the image of Navi, director James Cameron actively called for a halt to the construction of a giant hydroelectric dam to protect the wild nature and life of the Amazon native tribes. The film has received positive support from environmental activists and nature lovers around the world.
Avatar is also honored to receive the Environment Friendly Film Association (EMA) Award for honoring films, programs and individuals who actively contribute to public awareness. they are about environmental issues.